Draudimas - Animated Insurance Commercial
Draudimas.lt is the largest insurance broker company in Lithuania and the Baltic States. Collaborating with agency Autoriai and talented illustrator Lukasc we animated a short ad showcasing their brand.
The funky illustration character design gave way to an expressive and fast animation with exaggerated poses. Also, giving draudimai.lt dog logo a lively part in using the phone.
We used a mix of cel animation and After Effects technique to create a smudget movement, hand-drawn look.
Lastly we adapted the animation to a couple of formats for Tvc and social media.
strategija & kūryba: autoriai
Iliustracijos: Lukasz Goledzinowski
Animacija: Emilė Maigytė
Garso dizainas: Garso architektūra